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SEARCH ENGINE OPTIMIZATION (SEO) IS VITAL

It's true. More than 67% of all clicks on search engine results pages (SERPs) go to the top five organic listings... not ads. In fact, that first results page gets about 95% of all traffic. Only 5% ever go any further.https://high10digital.com/dev/wp-content/uploads/2019/08/Isometric-SEO.png

Local Search Optimization

What if you had the opportunity to hand your business card to hundreds or thousands of potential customers, only to discover that the address or logo printed on it is wrong? Or what if your businesses’ listings in the phone book — remember those? — had a number transposed, or worse, they were missing entirely? Those scenarios are exactly the type of basic marketing mistakes you’re making if no one is actively managing your location listings online.

Local Search Engine Optimization — sometimes referred to as “off-site optimization” or “off-website optimization” because nearly all the factors affecting it are not on your actual website — is an incredibly effective way for local businesses and multi-location companies to grow their revenue by generating foot traffic to their physical locations (or calls from within a service area) from local customers.

Did you realize that 30% of all mobile searches are related to location? Or that there has been a 200% increase in mobile searches that include the keywords “open,” “now,” and “near me”? More than three-quarters of these consumers visit a business within 24 hours of conducting their search, and more than two-thirds of them result in a purchase.

Local Search Optimization

What if you had the opportunity to hand your business card to hundreds or thousands of potential customers, only to discover that the address or logo printed on it is wrong? Or what if your businesses’ listings in the phone book — remember those? — had a number transposed, or worse, they were missing entirely? Those scenarios are exactly the type of basic marketing mistakes you’re making if no one is actively managing your location listings online.

Local Search Engine Optimization — sometimes referred to as “off-site optimization” or “off-website optimization” because nearly all the factors affecting it are not on your actual website — is an incredibly effective way for local businesses and multi-location companies to grow their revenue by generating foot traffic to their physical locations (or calls from within a service area) from local customers.

Did you realize that 30% of all mobile searches are related to location? Or that there has been a 200% increase in mobile searches that include the keywords “open,” “now,” and “near me”? More than three-quarters of these consumers visit a business within 24 hours of conducting their search, and more than two-thirds of them result in a purchase.

73% of people say they’ve lost trust in brands because of inaccurate local business listings!

With almost 90% of people searching for a local business on their smartphones at least once a week, it becomes evident how important it is to optimize your online listings to capture that online traffic — and then to convert it into actual foot traffic at your stores.

73% of people say they’ve lost trust in brands because of inaccurate local business listings!

With almost 90% of people searching for a local business on their smartphones at least once a week, it becomes evident how important it is to optimize your online listings to capture that online traffic — and then to convert it into actual foot traffic at your stores.

Local SEO differs from traditional Search Engine Optimization in that it increases your visibility — and “findability” — within Google’s Local Pack and other similar types of search results that are specific to a geographic area, completely separately from the traditional Search Engine Results Pages (SERPs) results. If your business needs to attract local customers or includes multiple locations where customers can visit, High10 offers the perfect digital marketing solution to ensure you’re connecting with your audience in the optimal way. While Google (and your Google My Business pages) dominates the searches that are performed, your listings also appear across a multitude of other directories and platforms where your customers will find you… and just as importantly, those other platforms help contribute to the authority and credibility Google assigns you when it displays search results. When you engage High10 to manage your business listings for your locations, we do so across a network of 60+ sites, tailored to maximize the impact it will make for your business. We understand that in order to succeed, your business must be accurately represented across the entire online ecosystem. And that’s exactly what we do for you.

Even better, we bring you the data to understand how your listings are trending. After providing an initial audit for benchmarking purposes, High10’s regular reporting will show results over time, allowing us to review and discuss changes in your customers’ behavior related to website clicks, calls, direction requests, and other key indicators of business success. This information allows us to develop insights into the ways people are finding and visiting your business, to continually improve those results.

Maintaining accuracy for dozens or hundreds of locations across all the various online platforms is a daunting task. Turn to an expert like High10 to ensure it gets managed correctly.Local SEO differs from traditional Search Engine Optimization in that it increases your visibility — and “findability” — within Google’s Local Pack and other similar types of search results that are specific to a geographic area, completely separately from the traditional Search Engine Results Pages (SERPs) results. If your business needs to attract local customers or includes multiple locations where customers can visit, High10 offers the perfect digital marketing solution to ensure you’re connecting with your audience in the optimal way. While Google (and your Google My Business pages) dominates the searches that are performed, your listings also appear across a multitude of other directories and platforms where your customers will find you… and just as importantly, those other platforms help contribute to the authority and credibility Google assigns you when it displays search results. When you engage High10 to manage your business listings for your locations, we do so across a network of 60+ sites, tailored to maximize the impact it will make for your business. We understand that in order to succeed, your business must be accurately represented across the entire online ecosystem. And that’s exactly what we do for you.

Even better, we bring you the data to understand how your listings are trending. After providing an initial audit for benchmarking purposes, High10’s regular reporting will show results over time, allowing us to review and discuss changes in your customers’ behavior related to website clicks, calls, direction requests, and other key indicators of business success. This information allows us to develop insights into the ways people are finding and visiting your business, to continually improve those results.

Maintaining accuracy for dozens or hundreds of locations across all the various online platforms is a daunting task. Turn to an expert like High10 to ensure it gets managed correctly.

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