Conn brings thirty years of creative advertising expertise to Louisville marketing agency
LOUISVILLE, Ky. (March 23, 2026) – High10, a Louisville, Kentucky-based integrated digital marketing and content agency, has named Trace Conn as Vice President and Director of Creative. In this role, Conn will oversee the agency’s creative operations across advertising, branding, digital and print design, video production, and other creative services.
"Trace’s appointment reflects our commitment to strengthening our agency’s creative services and delivering exceptional results for our clients,” said Eric Gunderson, CEO, High10 Digital. "His extensive experience, combined with his proven ability to align creative vision with strategic impact, positions our agency for continued growth and an elevated presence both locally and nationally."
The addition of Conn reflects a year of strong momentum for High10 Digital, including five new hires, a new office, and 5% revenue growth over the previous year, with further expansion already underway in 2026.
Born and raised in Mayfield, Kentucky, Conn earned his Bachelor of Arts in English Language and Literature from Centre College. He is a seasoned Louisville advertising professional who has held senior creative positions at Paul Schultz Advertising and Creative Alliance (renamed Scoppechio). Most recently, he served as Creative Director at &well Agency under the OvareGroup umbrella.
Throughout his career, Conn has worked with both national and local clients across B2B and B2C sectors, with a focus on education and health & wellness. Notable clients include Baptist Health System, the Kentucky Community & Technical College System, LG&E and KU, Kentucky Tourism, and CHRISTUS Health in Texas.
“Despite their name and expertise in all things digital, High10 Digital places great value on people – and the impact that real, human intelligence can have on marketing and communications,” said Conn. “When the opportunity to join the High10 team and help bolster and expand their creative capabilities arose, I jumped at the chance. As Vice President and Director of Creative, I’m excited to dig in with the team to offer a full spectrum of creative services, elevate the creative output of the agency, and develop a clear creative vision that will take us to new heights (pun intended).”
Outside of work, Conn is an avid video game player and horror movie buff, and he enjoys spending time with his wife, Whitney, and their 19-year-old daughter, Charlotte.
To learn more about High10 Digital, visit www.high10digital.com.
About High10 Digital
Founded in 2019, High10 Digital is a results-driven integrated digital marketing and content agency built on leadership, transparency, and relentless execution. The agency delivers integrated, multi-channel growth for clients who invest in Search Everywhere Optimization. Headquartered in Louisville, Kentucky, High10 leverages artificial intelligence to move beyond surface-level analytics, delivering deeper market insights and smarter strategies. Services include market research and strategy, SEO+, paid media, social media, public relations, and creative. Learn more at high10digital.com or follow High10 on Facebook, LinkedIn, Instagram, or TikTok.